Direct Line Order

Privacy Policy

Who we are

Our website address is:

This website privacy policy describes in detail how Home Direct UK makes use of and protects the information you supply to us when you use our website. If you are asked to provide information or data when using this website, it will only ever be used in the ways outlined in this privacy policy.

This policy is updated regularly. The latest version is published on this page.

This website privacy policy was updated on: 26/06/2020.

If you have any questions about this policy, please contact us at Home Direct UK.


Home Direct UK collects and uses certain information about users  to provide products and to enable functions on our website. We will also collect information on this website to better understand how visitors use the website and to present relevant, topical and timely information to these visitors.


We might, at times, collect the following information on this website:

Your name
Website usage data
Other information relevant to client enquiries
Contact information, including your email address
Demographic information, such as postcode, age, preferences and interests
How Data Is Used
Collecting the data listed above helps us understand what you are looking for when you use the Home Direct UK website. This enables us to deliver improved products and services to you.

Specifically, we may use your data:

For our own internal records
To improve the products and services we provide
To contact you in response to a treatment enquiry
To customise the website for you
To send you emails about products, services, treatment offers and other things we think might be relevant to you (you must subscribe to our newsletter to receive this information)


What is a cookie?

A cookie is a small file that is placed on your computer’s hard drive. It enables us to identify your computer as you browse different pages on the Home Direct UK website. Cookies allow websites and applications to store your preferences  to present content, options or functions that are specifically targeted to you. They also enable us to see information, such as how many people use the website, and what pages they visit.

How do we use cookies?

We may, in some cases, use cookies to analyse web traffic using an analytics package. Aggregated usage data helps us to improve the website structure, design, content and functions.

Cookies don’t provide  Home Direct UK, or anyone, with access to your computer or any information about you, other than that which you choose to share via the website.

How can you control cookies?

You can use your web browser’s cookie settings and preferences to determine how the Home Direct UK website uses cookies. If you don’t want our website to store cookies on your computer or device, you can set your web browser to refuse cookies. Please note that doing this may affect how our website functions, and some pages and services will become unavailable to you if you do so. Unless you have changed your browser to refuse cookies, our website will always issue cookies when you visit it.

Controlling your personal information

When you fill in a form or provide personal details on our website, you will see one or more tick boxes allowing you to:

Opt-in to receive marketing communications from us
If you have agreed that we can use your information for marketing purposes, you can change your mind easily by simply emailing us. We will never ever lease, distribute or sell your personal information to third parties.

Any personal information we hold about you that you have chosen to share with us is stored and processed under our data protection policy, in line with the Data Protection Act 1998.


We will always hold your information securely. To prevent unauthorised disclosure or access to your information, we implement strong physical and electronic security safeguards.

We also follow strict procedures to ensure we work with all personal data in line with the Data Protection Act 1998.

Please be wary when submitting data to other websites. Ensure that you carefully read the website’s data protection and privacy policies before you disclose any personal information.

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